How You Can See Google Search Results for Different Locations
How To Localize Google Search Results. Jan 05, · Google Recently Made Some Major Changes to the Way It Displays Local Search Results. In the past, a local search query would pull a map with links to seven relevant businesses immediately beneath it. Within SEO circles, this was known as the “7-pack.” For local businesses, it was known as one of the best places to be in search results.
In the past, a local search query would pull a map with links to seven relevant businesses immediately beneath it. Everything looks and functions as it did before, but with four fewer results, so companies that were ranking in positions have been dropped from the local listings.
The first thing you want to do is set up a new Google account just to manage this local listing. While it is possible to use your business or personal Google account for local listings, setting up a different account will make how to search locally on google much easier down the road.
Pro Tip: Clear your website history and cache before setting up the new Google account. That can be found at google. If so, click on your business to claim the listing.
These are customer-facing results, so you want customers to recognize the name they see there. If your business is already listed, this is your chance to correct any errors in your former listing. Pro Tip: Every detail matters. Pro Tip: I strongly suggest getting a unique tracking phone number from a place like CallFire for this.
If you need insights on call tracking best practices, check out this how to search locally on google. In the past we could make our own categories, but Google recently changed this section of the signup form.
Google will give you a chance to look over your information before submitting it. Google will send this to you via a postcard in the mail. Pro Tip: Once you have a Google My Business listing set up, any time you list your business on the web, make sure to use the exact same format you have listed in Google.
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Feb 26, · Most of them use the same way to localize your search results – the “&uule=” parameter, which adds a baseencoded location name . For example, famous museums, landmark hotels, or well-known store brands are also likely to be prominent in local search results. Prominence is also based on information that Google has about a business, from across the web, like links, articles, and directories. Google review count and review score factor into local search ranking. We created Files Search Assistant as a some kind of “Google” for local hard disk. Our goal was to create an easy to use and effective search tool. Read this article and learn how you can apply the powerful of Google to your hard disk. Regular Expressions. What makes Google especially useful is a special syntax of search query.
In fact, proximity to location is the number one ranking factor for local SEO. You have probably spent a lot of time on getting your clients to rank for their areas. I get this questions a lot: how do I localize google search results or search google from another city? In this post, I will explain what the change is. I will also tell you why it matters — and, most importantly, how you can get around it. When a person in Chicago searches for a dentist, they want someone local.
They are not looking for in a dentist in Houston. Google is literally tracking a searchers position down to their exact positioning and weighing results based on how far they are away from the searcher. Users used to have an easy option to change their locations in Google search. You probably used it to check SERPs for your clients. It appeared under Search Tools on the results page. At the end of , Google removed the option for users to change their location.
That has presented a challenge. Adding cities to Google searches still returns a mixed bag of results. This is not a perfect solution, but, it will give you a set of results that are geographically close to your desired location. Change the URL, so it reads:. It is worth noting that you will get better results with this method for a big city.
Make sure to check out my local SEO checklist. At the bottom of the sensors window, you will see a drop box where you can enter a geolocation. You will see a list of presets, which you can use if one of the choices works for the search area you need. This will open a screen where you can use longitude and latitude to choose a location for your searches.
LatLong has a free conversion tool. Just enter an address, and you will get the coordinates. Then, you can enter them in the Sensor menu. Once you have made this change to update location, Google will use the new coordinates to base your search area. If you want to return to your regular location, you will need to go in and switch the settings back. Software developers have worked up many local search tools. The first is a change location chrome extension called Manual Geolocation.
This extension allows users to override the HTML5 geolocation. To use it, just open the extension and enable it. Then, enter the longitude and latitude of your desired location. Alternatively, if you prefer, drop the pin onto your position of choice.
Google will use the location you specify as your default until you disable the extension. Rank Tracker is another tool you can use to customize your location. Once you download it, it is straightforward to customize your location. The tool comes with a map. Drop the pin to the location you want. Any search results you get will be specific to the area you choose. You can change the location as often as you like.
You can get specific results that allow you to see how sites rank in the US and abroad. Not surprisingly, this tool has many other features that SEOs may find useful. WhiteSpark was providing users with geo-specific searches long before Google changed their search tools.
They did not need to change anything to keep up with the new search environment. What I like about their software is that it allows you to target a city for each search you perform.
As a bonus, WhiteSpark works with Bing, too. If you want to be able to check your results on both search engines, this is an ideal tool to use. Bright Local is another software that had local search options in place before Google removed them.
They had to make some minor changes after the update. But, their results are now excellent. The most significant change they made was adding an uule parameter.
I like Bright Local because you do not have to second guess it. Their search function is set up with tiered parameters. If one does not work correctly, the next one will. That makes it very convenient.
I Search From is a browser-based tool that offers convenient search options. It has taken the old Google function and turned it into a customizable tool. You can stop there. Or, if you need city-specific results, just scroll down and enter more parameters. You can customize the results by city. You will also be able to say if you want results only from your specified country and language.
It is straightforward to switch locations. Best of all, this is a free tool. Bookmarklet is a handy extension. When you download it, you will be able to specify a search location. It is easy to change the location to any area you choose. Because your search history affects the results, this extension is best used in an incognito window. Doing so will ensure the cleanest possible results. Do you use Firefox as your preferred browser?
If so, you might wonder about the best way to get location-specific results. Geolocater is a Firefox add-on. It allows you to specify your search location. However, it is important to note that this add-on needs some work. It is not perfect, but it is a start if you are committed to using Firefox. Location Guard is a Firefox tool to keep your location hidden from websites.
That might make it seem like odd inclusion here, but it has an option to change your locations. To use it, just access their map.
Pinpoint your location. Any searches you do will be specific to that location. You can change the position as often as you need to. I like this option because it is a multipurpose tool. It is useful to have one extension that does multiple things. AccuRanker is another software option that was around before Google removed the location tool.
It is useful because it works for both Bing and Google. They have features that allow you to get location-specific results for any city you choose. After Google removed the location tool, they announced that the change had not affected AccuRanker. Unfortunately, opening an incognito window does not ensure accurate results. You will likely get slightly better results than you would with a standard window. Without changing your location, the search results will still be affected by your search history.
Adding a locational keyword does make a difference. However, using an incognito window is not a guarantee of accuracy.
You may not be seeing actual local results if you do not change your location. Proxy servers act as intermediaries. When your computer interacts with a Google using a proxy server, your location will be private. VPNs offer some advantages that proxies do not.
Of course, when it comes to any of these options, you get what you pay for. You are likely to get more reliable service and results with a paid proxy than you are with a free one. However, it is your job is to ensure you get accurate results, this will mean knowing how to change your location on Google is a must.
Any SEO you may hire will have multiple ways to track your local rankings. I recommend trying several of the methods and tools I suggested here.